Under The Hood: Utilizing Demand Data

March 25, 2016

How do yards decide which cars to buy and which parts they'll use to turn a profit? Why do some versions of the same car fetch more money in an auction than others? Is any salvage car worth $25,000? Shannon would say yes!

In this week's Hollander Excellence special from Under the Hood, the guys delve in to how Nordstrom's uses demand data - along with a little help from the Interchange and Powerlink - to determine how to value cars and use that information to make a profit. And don't miss his story about a particularly special Shelby GT500. Listen below! 


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